Terms of use

Simple terms for guests and organisers

These terms apply when you register for an event, receive a pass or take part in a measured experience
They sit alongside the privacy page and any terms set by the event organiser

  • Your event pass

    A pass is a random code that identifies you at the event only
    It holds no personal information inside the QR code or tag

  • One pass, one guest

    A pass belongs to the person who claims it
    Once claimed it cannot be claimed again by anyone else

  • Lost or damaged passes

    Event staff can issue a replacement pass so your earlier activity stays with you

  • What is measured

    Scans at participating experiences, samples received, interest you register, survey answers you give and purchases you choose to record

  • What is never shown publicly

    Your name, email and mobile stay private to the event organiser
    Reports show combined numbers only

  • Taking part is your choice

    You may use a pass without registering, and you may ask the event team to remove your details at any time

  • Event specific terms

    Each organiser may add its own participation terms for prizes, sampling or purchases at the event

Questions about these terms?
Use the Behind the Crowd contact page and we will respond directly